Tuesday, December 16, 2008

CLOT x Medicom Toy x Levi’s Watermelon & Strawberry Denim



As last year saw the successful pairings of CLOT, MEDICOM TOY and Levi’s on a set of Bearbricks, the concept has once again been re-applied on a new medium. The three brands have come together to apply the Watermelon and Strawberry theme to a pair of men’s and women’s denim, the 505 and 280 respectively. The well-distressed denim features a handful of relevant imagery including CLOT logos and touches of watermelon and strawberry on the patches. The aforementioned fruity references are also shown into the weft of the denim at the leg opening and when cuffed expose the colorful print. The women’s 280 goes a bit further with Bearbrick embroideries in the form of the silhouette of the Bearbrick’s head and a marching Strawberry Bearbrick. The denim will release this Friday, December 19th, exclusively at Juice in Hong Kong

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